Kantar reveals Vietnam’s most chosen brands 2020 Unilever, Masan Consumer and Vinamilk are Vietnam’s top 3 most chosen FMCG brand owners in both Urban 4 key cities and Rural for the 8th consecutive year Nestlé makes a significant move in Rural by adding nearly 480,000 new buyers Calofic keeps its momentum in both Urban 4 …
Vietnam’s most chosen FMCG brand owners and brands 2020 Read More »
THE NEWS CYCLE IS NO LONGER DRIVING CONSUMER RESPONSE TO COVID-19 In addition to keeping us informed, the news media can often inspire quick, sometimes targeted, behavior shifts, especially in times of crisis. But in today’s prolonged timeline of crisis, there are other factors driving consumer behavior transformation. While much broader and wide-sweeping in nature, …
Consumers across Asia have signaled their eating habits may change permanently once the world moves beyond the impact of the novel coronavirus (COVID-19). In an exclusive Nielsen study of 11 Asian markets, only Japanese consumers say they are less likely to change their eating habits as a result of the global pandemic. The study, the …
ASIAN CONSUMERS ARE RETHINKING HOW THEY EAT POST COVID-19 Read More »
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