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THE NEWS CYCLE IS NO LONGER DRIVING CONSUMER RESPONSE TO COVID-19 In addition to keeping us informed, the news media can often inspire quick, sometimes targeted, behavior shifts, especially in times of crisis. But in today’s prolonged timeline of crisis, there are other factors driving consumer behavior transformation. While much broader and wide-sweeping in nature, …

PREDICTING THE COVID-19 BEHAVIORAL RESET Read More »

Consumers across Asia have signaled their eating habits may change permanently once the world moves beyond the impact of the novel coronavirus (COVID-19). In an exclusive Nielsen study of 11 Asian markets, only Japanese consumers say they are less likely to change their eating habits as a result of the global pandemic. The study, the …

ASIAN CONSUMERS ARE RETHINKING HOW THEY EAT POST COVID-19 Read More »