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Upcoming trends

Marketing Generative AI Report: A Comprehensive Evaluation of Leading LLMs

Marketing has been one of the most significantly impacted functions by the rapid adoption and advancement of Large Language Models (LLMs). These powerful Generative AI tools are actively changing the way we approach various marketing tasks, from content creation and copywriting to strategic planning and campaign development. However, despite the growing interest and investment in …

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Five tech predictions for 2025 and beyond

Five tech predictions for 2025 and beyond Dr. Werner Vogels, Amazon CTO at AWS, delivered his keynote speech at this year’s re:Invent conference in Las Vegas on December 5. We have entered an era of unprecedented societal challenges and rapid technological advancements. Harnessing technology for good has become both an ethical imperative and a profitable …

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Exploring 10 Top Business Trends for 2025

As we prepare to explore the most significant business trends of the coming year, it’s essential to understand the foundation of the insights we’re about to discuss. This platform, powered by AI and Big Data, aggregates information from over 3.7 million startups and scaleups worldwide, alongside over 200K emerging technologies.    Book a demo to …

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Investors wait for a boost in the IPO market

   The approved plan outlines the upcoming public offering, expected to take place either in the fourth quarter of 2024 or the first quarter of 2025. The IPO landscape in Vietnam has weathered a subdued phase following the outbreak of the COVID-19 pandemic, with State-owned enterprises largely absent from the public market limelight. Instead, private …

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Vietnam seeks Japanese investment in high-tech industries

   Vietnam hopes that Japanese businesses, with their strengths in capital, advanced technology, and modern management practices, will explore and soon initiate new investment projects in Vietnam, particularly in high-tech sectors where Vietnam has needs and offers preferential investment policies, Minister of Industry and Trade Nguyen Hong Dien was quoted by the national radio broadcastor …

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Vietnam’s 2025 GDP forecast to hit $506 bln: IMF

Vietnam’s GDP is expected to reach $506 billion in 2025, becoming the 33rd largest economy globally, according to the latest forecast from the International Monetary Fund (IMF). The country’s economy is forecast to grow by 6.1% next year, higher than forecasts for other countries in the region with 4.5% for China, 5.1% for Indonesia, 3% …

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Vietnam’s 5G network to cover 99% of population by 2030

Given the telecom market’s growth trajectory, it is projected that there will be over 90 million 5G connections in Vietnam by 2030, with 5G coverage exceeding 99% of the population. According to the GSMA’s report, tittled “Accelerating 5G in Vietnam,” the country is one of Asia’s most dynamic and fast-growing nations with digital transformation already …

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Internet users in Vietnam estimated to surpass 100 mln by 2029

With the theme “New Advances for Vietnam’s Internet – Breakthrough with DC, Cloud, 5G & AI”, the event gathered Vietnamese and foreign experts, businesses, and organizations to discuss digital transformation in Vietnam. Nguyen Thanh Phuc, Director General of the Department of Telecommunications at the Ministry of Information and Communications (MoIC). Investments in advanced technologies like …

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10 Marketing Trends for 2025

1. Video: When Traditional TV and Streaming Join Forces to Captivate Audiences Video remains one of the most effective advertising tools, but how audiences access content has changed dramatically. According to data from Kantar, 50% of viewers now spend most of their time on streaming platforms like Netflix, YouTube, and Disney+, while traditional TV still …

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