1. Video: When Traditional TV and Streaming Join Forces to Captivate Audiences Video remains one of the most effective advertising tools, but how audiences access content has changed dramatically. According to data from Kantar, 50% of viewers now spend most of their time on streaming platforms like Netflix, YouTube, and Disney+, while traditional TV still …
Vietnam’s consumer growth in 2024 has been comparatively slight due to the impact of inflation and an increasing desire among consumers to save. PwC conducted a survey in the Asia-Pacific region with approximately 7,000 customers, including 515 Vietnamese, and found that approximately 63% of them remain concerned about inflation. However, 63% of Vietnamese consumers intend …
THREE MAIN TRENDS OF VIETNAMESE CONSUMERS IN 2025 Read More »
At the Vietnam-Bulgaria Business Forum held on November 27 in Ho Chi Minh City, Bulgarian President Rumen Radev called for cooperation between the two countries in fields such as data technology, electric vehicles, transportation, and agriculture. The event attracted 250 businesses from both countries, providing an opportunity for both sides to meet, exchange information, and explore …
Opportunities for Bilateral Cooperation Between Vietnam and Bulgaria Read More »
Continuing pandemic cases may slow down mergers and acquisitions activity in the coming time, but Vietnam nevertheless remains on the radar of overseas buyers. Vietnam remains on the radar of foreign buyers although COVID-19 pandemic drag down M&A activities In the first eight months of 2020, there were over 4,804 cases of capital contribution and …
Vietnam’s M&A market remains on radar of foreign buyer Read More »
Samsung has rejected report by India’s Economic Times to move part of its smartphone production in Vietnam to India, saying Vietnam as a world’s major manufacturing base of the tech giant. Samsung Vietnam said that its smartphone manufacturing factories in the country’s northern provinces of Bac Ninh and Thai Nguyen are operating normally, without connection …
Samsung rejects info on smartphone production shift out of Vietnam Read More »
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