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THREE MAIN TRENDS OF VIETNAMESE CONSUMERS IN 2025

Vietnam’s consumer growth in 2024 has been comparatively slight due to the impact of inflation and an increasing desire among consumers to save. PwC conducted a survey in the Asia-Pacific region with approximately 7,000 customers, including 515 Vietnamese, and found that approximately 63% of them remain concerned about inflation. However, 63% of Vietnamese consumers intend …

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Opportunities for Bilateral Cooperation Between Vietnam and Bulgaria

At the Vietnam-Bulgaria Business Forum held on November 27 in Ho Chi Minh City, Bulgarian President Rumen Radev called for cooperation between the two countries in fields such as data technology, electric vehicles, transportation, and agriculture. The event attracted 250 businesses from both countries, providing an opportunity for both sides to meet, exchange information, and explore …

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VIETNAM LOGISTICS: AN ATTRACTIVE DESTINATION FOR JAPANESE BUSINESSES

Vietnam is emerging as an appealing destination for Japanese companies in the logistics sector. According to statistics from the Foreign Investment Agency of the Ministry of Planning and Investment, as of September 2023, Japan had over 5,000 projects with a total investment of nearly 70 billion USD, accounting for 15.7% of total FDI in Vietnam. …

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SPN CONSULTING GROUP TSUBASA TRANSPORT ENTERPRISE (JAPAN)

Recently, SPN hosted an important meeting with the Tsubasa Corporation from Japan to provide a comprehensive overview of the Vietnamese business environment, particularly in the logistics field. This consultation not only helped Tsubasa gain a deeper understanding of the market but also opened up potential cooperation opportunities between the two parties. Vietnam is a country …

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The Influencer Marketing Benchmark Report 2024

The Influencer Marketing Benchmark Report 2024 is our latest overview of the influencer marketing industry. It summarizes the thoughts of more than 3000 marketing agencies, brands, and other relevant professionals regarding the current state of influencer marketing, along with some predictions of how people expect it to move over the next year and into the …

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Smart investors eye HCMC’s “smart” initiatives

Smart investors eye HCMC’s “smart” initiatives

HCMC – For an expat, HCMC can be a bridge between simpler times and the modern business world. This is equally captivating and frustrating, depending on one’s line of work. But the metropolis is set to make a major leap into the future. And foreign investors are taking note. In recent months, the Vietnamese Ministry …

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Digital transformation kicks M&A in healthcare into higher gear

Digital transformation kicks M&A in healthcare into higher gear

M&A activity in healthcare is forecast to boom this year as the industry embraces digital transformation. As the digital transformation is all the rage in the sector, more and more tech companies are setting eyes on healthcare, raising the prospect of future M&A deals. Alexander Feldman, chairman of US-ASEAN Business Council said that healthcare equipment, medical …

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Vietnam's M&A market remains on radar of foreign buyers

Vietnam’s M&A market remains on radar of foreign buyer

Continuing pandemic cases may slow down mergers and acquisitions activity in the coming time, but Vietnam nevertheless remains on the radar of overseas buyers. Vietnam remains on the radar of foreign buyers although COVID-19 pandemic drag down M&A activities In the first eight months of 2020, there were over 4,804 cases of capital contribution and …

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Samsung rejects info on smartphone production shift out of Vietnam

Samsung rejects info on smartphone production shift out of Vietnam

Samsung has rejected report by India’s Economic Times to move part of its smartphone production in Vietnam to India, saying Vietnam as a world’s major manufacturing base of the tech giant. Samsung Vietnam said that its smartphone manufacturing factories in the country’s northern provinces of Bac Ninh and Thai Nguyen are operating normally, without connection …

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Vietnam aims for 100,000 digital firms by 2030

Vietnam aims for 100,000 digital firms by 2030

Vietnam expects the number of digital businesses to increase to 70,000 by 2025 and 100,000 by 2030, Ministry of Information and Communications stated in a draft national strategy on digital businesses. The development of the national strategy is a step forward to the realization of the Prime Minister’s Directive No. No.01/CT-TTg dated January 14, 2020 …

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